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    Hanna El-Muhtaseb


    MBA Track International Sales Management
    Main topics: Competitor Intelligence, Competitive Intelligence, Transfer implicit into explicit knowledge, customer relationship management

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    Hanna El-Muhtaseb is a PhD student at the University of Bamberg since 2014.

    She conducted a Bachelor of Arts in Business (BA) at the Middlesex University (London) and a Bachelor of Science at the University of Bamberg in Business Administration. Her Master studies were conducted at the University of Westminster in International Business and Management (Master of Arts) as well as the University of Bamberg in Business Administration (Master of Science). Currently she is researching “Competitor Intelligence: How to turn implicit into explicit sales knowledge in order to gain competitive advantage” as part of a industrial doctorate program at the Robert Bosch GmbH.